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Promo Team Continues To Build The Peterborough Speedway Brand

April 16, 2024
in Press Releases
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Promo Team Continues To Build The Peterborough Speedway Brand

Third-generation racer Jacob Mercer will have his KOD Disposal Late Model ride on display at Lindsay Square. CREDIT: Jim Clarke – Clarke Motorsports Communications/First Draft Media

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Local race track operators never stop working toward the goal of giving fans the best show for their family entertainment dollar. Shortly after introducing a new design for their www.peterboroughspeedway.com website, the popular Central Ontario oval’s promotional team is happy to announce that they will once again have cars on display at Lindsay Square.

From April 28th to May 5th, fans will have the opportunity to pick-up a copy of the track’s weekly event schedule and see the 2024 rides of third-generation KOD Disposal Late Model runner Jacob Mercer and the unveiling of the No. 99 of Kingsway Auto Centre Junior Late Model rookie of the year hopeful, 11-year-old former go karter Brody Coates. The No. 38 Mini Stock of Carol ‘Duckie’ Dawson – who finished 6th in last year’s point standings – will also be part of the show.

Peterborough Speedway owner and promoter J.P. Josiasse says having cars at the mall is a tradition that has been part of the speedway’s publicity itinerary for several decades, spanning multiple generations.

“We’re thankful to the team at Lindsay Square for welcoming the race teams and our fans for this pre-season event once again this year,” explained Josiasse. “Shows like this are an excellent marketing opportunity for racers, the track and the sport of local weekly auto racing.”

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Everything is getting closer and fans are counting the days until the 2024 season opener on Saturday, May 18, and looking forward to getting another year of local racing underway and taking another step toward ‘Making Memories for Life’. The Pure Country 105 Season Opener offers free spectator grandstand admission and a complete program, with five home track divisions, plus the Ontario Legend Car Series. Grandstand gates open at 3:00 p.m., with the first green flag of the schedule at 5:00.

Before the season starts, take a self-guided tour of the freshly designed Peterborough Speedway website. You’ll find the latest track news and schedule information, ticketing options, driver profiles and YouTube videos. Get all the news you’ll need on the website or see the track’s social media sites and pages.

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