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Inside Track to produce official 2014 program for the PMRA, Quick 32 Sportsman & PBSS drag racing series

Greg MacPherson by Greg MacPherson
April 7, 2014
in Industry News & Products
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TORONTO, ON – For the second year in a row, Inside Track Communications will produce the Official Program & Fan Guide for the Pro Modified Racing Association (PMRA), the Quick 32 Sportsman Series Presented by NAPA Auto Parts (Quick 32) and Pro Bike & Sled Series (PBSS) presented by Wiseco Performance Products. Building on the success of the inaugural 2013 edition of the three-series Official Program (at right), this year’s program will once again be produced by the publishers of Inside Track Motorsport News, in conjunction with the series’ Director of Operations Bruce Mehlenbacher and Media Director Tim Miller.

The 2014 edition of the Official PMRA / Quick 32 Sportsman Series / PBSS Program will include series schedules, driver rosters, series primers, champion and contender bios and profiles, superb photography, technical specs, series records and more. The program will be distributed free to fans at all series events and as a digital flipbook on the series’ websites, and at InsideTrackNews.com and its social media feeds. It will also be distributed by sponsors and related automotive locations.

“Last year’s inaugural program was very well received by the fans, racers and sponsors,” said Inside Track’s Mike Galipeau. “It was a first effort that turned out extremely well, and we’re excited to be doing it again. The program adds to the series’ well-deserved reputation for professionalism, and helps spread the message of what Bruce Mehlenbacher, his teams and racers are building. Our commitment to the series is part of a larger initiative, by Inside Track and the Canadian Motorsports Expo, to promote Canadian drag racing.”

Launched in 2005, the PMRA has grown into one of the region’s most competitive and exciting drag racing series. The tour makes four appearances – in conjunction with its companion series Quick 32 Sportsman Series and PBSS – at Ontario’s Grand Bend Motorplex. Additionally, the tours also compete at: US 131 Motorsports Park in Martin, Michigan; Empire Dragway in Leicester, New York; and Maryland International Raceway in Mechanicsville, Maryland.

“We were very pleased with last year’s inaugural program,” said Bruce Mehlenbacher. “It was interesting, informative and professionally produced. We distributed it at all of our events and it was extremely well received. I’m proud of the way the PMRA, Quick 32 Sportsman Series and PBSS Series have developed and the Official Program has become an important part of our promotional efforts. I strongly encourage sponsors, racers, tracks, manufacturers and suppliers – anyone who would like to speak to our competitors and fans – to consider participating in the program.”

For more information on how you can promote your company’s brand, products and services in the Official 2014 PMRA / Quick 32 Sportsman Series / PBSS Program & Fan Guide, contact Inside Track at (416) 962-7223 or email ads@insidetracknews.com.

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ABOUT INSIDE TRACK COMMUNICATIONS: Based in Toronto, Ontario, Inside Track Communications (ITC) publishes Inside Track Motorsport News (www.InsideTrackNews.com), Inside Motorcycles (www.InsideMotorcycles.com) and MX & Off-Road (www.MXandOffRoad.com). All three publications have leading online presences and active social media outlets. Founded in 1997, Inside Track Communications has partnerships and relationships with many of Canada’s top racing series and motorsports events to produce their Official Programs, Fan Guides and Event Programs. For more information, visit www.InsideTrackNews.com or call (416) 962-7223.

ABOUT PMRA / QUICK 32 / PBSS: The Pro Modified Racing Association (www.PMRA.ca) races in conjunction with the Quick 32 Sportsman Series presented by NAPA Auto Parts (www.Quick32.ca) and the Pro Bike & Sled Series presented by Wiseco Performance Products (www.PBSS.ca) at elite drag racing facilities in Ontario, Michigan, New York and Maryland. Individually and together, they present an exciting and colourful package of drag racing action. For more information, call Bruce Mehlenbacher at (905) 772-1800 Extension #22 or email Bruce@PMRA.ca.

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Tags: Bruce Mehlenbacherdrag racingEmpire DragwayGrand BendInside Trackmedia guideofficial programPBSSPMRAProgramQuick 32Tim MillerUS 131
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Greg MacPherson

Greg MacPherson

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