Riverside International Speedway is seeking a title sponsor for the NASCAR Canadian Tire Series event on August 15, 2015. The event is the only nationally televised stock car race from Atlantic Canada and is held at one of the premiere stock car racing facilities in Canada.
The event sponsor will enjoy benefits such as entitlement (Your Company 300), a professional media relations program promoting the event, professional graphics that will incorporate your logo as part of the event logo, midway displays, on-site and virtual branding, a ticket package, and the opportunity to host staff and/or customers at the event.
The event historically attracts several thousand spectators and is broadcast by TSN – showing at least three times on TSN1/2/3/4/5, one time on RDS; the average viewership per race in 2014 was approximately 130,000.
According to recent research NASCAR fans demonstrate the greatest loyalty toward a sponsor’s brand among all sports fans. Seven out of 10 NASCAR fans said they support the sport by using a sponsor’s brand whenever possible.
This event has been sponsored since its inception in 2007 by Wilson Equipment; the management of Riverside International Speedway want to thank them for their long-time support.
A complete sponsorship package is available by contacting Paul McLean: emailmclean@riversidespeedway.ca or telephone 902-863-1596
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