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Bosch Broadens Brake, Sensor and HD Starter Lines

Wally Nesbitt by Wally Nesbitt
April 14, 2014
in Industry News & Products
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BROADVIEW, Ill – Robert Bosch LLC, the world’s largest supplier of automotive parts to original equipment manufacturers (OEM) and the aftermarket, has introduced 40 new part numbers to expand its braking, engine management sensor and Long Haul(r) (HD) Starter lines.

Brake Pads:

Twenty-one new brake pad numbers have been added to the Bosch QuietCast(tm) and Bosch Blue Disc Brake Pad lines. Seven of these new additions are for premium grade Bosch QuietCast brake pads.

Overall, these additions expand the availability of Bosch braking components for late-model Domestic and Asian applications by 1.3 million units in operation (UIO). While all new QuietCast SKUs come with hardware kits, the Bosch Blue sets are offered both with and without hardware kits. For example, the Bosch Blue Disc Brake Pad set with and without hardware is available for 2012-2013 Dodge Grand Caravan. The Bosch QuietCast kit for the same vehicle is only available with hardware.

Engine Management Sensors:

Bosch supplies a diverse range of engine management sensors to OEMs and the aftermarket to ensure optimal engine performance, fuel economy and low vehicle emissions. The Bosch engine management sensor portfolio includes a range of pressure, temperature, camshaft, crankshaft and knock sensors to support the proper functioning of the modern vehicle.

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Featuring high accuracy in measurement and response times, these sensors precisely measure a variety of parameters to keep the engine functioning as efficiently as possible.

The 16 new sensor part numbers from the Bosch Engine Management group extend Bosch coverage by 1.4 million late model Domestic and European vehicles in operation. These are true, direct-fit sensors for applications ranging from Ford Fusion to Cadillac STS, and from Fiat 500 to Porsche Cayman.

Long Haul Starters:

The Bosch Rotating Machines group has released three new Long Haul Starters that replace 186 competitive part numbers. Engineered with many technical features, Bosch Long Haul Starters are designed to outlast and outperform most OE starters in heavy duty on-road commercial applications. Diesel engines are usually high compression engines that require a greater amount of torque and power to turn over.

Bosch has designed a proprietary shock-absorbing planetary gear system that helps generate more torque for faster starts. This system resists kick back that prevents drive end breakage, a common problem on competitors’ designs. The three new Long Haul Starters are designed for Freightliner, Navistar, Sterling, Peterbilt, Volvo, Mack and other applications.

“At Bosch we are always focused on meeting the needs of our customers, the market and the motorist,” said Timo Reif, Vice President, Product Marketing, Automotive Aftermarket North America, Robert Bosch LLC. “We know that automotive service professionals depend on Bosch to be ready with quality parts that will be needed to service the vehicles that come in for repair. To that end, we are constantly expanding our coverage and regularly issuing new additions to our product lineup.”

For the most up-to-date information on new product/part number releases, from Bosch, please visit
http://boschautoparts.com/NPC/Pages/NPCNews.aspx.

Bosch is a proud supporter of the Automotive Aftermarket Suppliers Association’s Know Your Parts(r) education and awareness campaign. This initiative promotes the importance of quality brand name aftermarket parts backed by full service suppliers, and its impact on delivering reliable products to today’s motorists. For more information visit:
www.AASAKnowYourParts.org.

Contact: Shahla Siddiqi/ Public Relations Consultant
Phone: +1 610-506-0618
Shahla.Siddiqi@comcast.net

About Bosch: In the U.S., Canada and Mexico, the Bosch Group manufactures and markets automotive original equipment and aftermarket products, industrial drives and control technology, power tools, security and communication
systems, packaging technology, thermotechnology, household appliances, healthcare telemedicine and software solutions. For more information, please visit www.boschusa.com, www.bosch.com.mx and www.bosch.ca.

The Bosch Group is a leading global supplier of technology and services. According to preliminary figures, its roughly 281,000 associates generated sales of $61.6 billion USD (46.4 billion euros) in 2013*. The Bosch Group comprises Robert Bosch GmbH and its more than 350 subsidiaries and regional companies in some 60 countries. If its sales
and service partners are included, then Bosch is represented in roughly 150 countries. Its operations are divided into four business sectors: Automotive Technology, Industrial Technology, Consumer Goods, and Energy and Building Technology. This worldwide development, manufacturing, and sales network is the foundation for further growth. In 2013, Bosch applied for some 5,000 patents worldwide. The Bosch Group’s products and services are designed to fascinate, and to improve the quality of life by providing solutions which are both innovative and beneficial. In this
way, the company offers technology worldwide that is “Invented for life.” Additional information on the global organization is available online at www.bosch.com, www.bosch-press.com, and http://twitter.com/BoschPresse.

For more information on Bosch Automotive Products, visit www.boschautoparts.com.
Find Bosch Auto Parts on Facebook, visit www.facebook.com/boschautoparts
Follow Bosch Auto Parts on Twitter, visit www.twitter.com/BoschAutoParts

For more information on Bosch Car Service visit www.boschcarservice.us

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Tags: auto partsautomotive partsautomotive startersBoschBosch auto partsBosch Automotivebrake partsRobert Bosch LLCsensors
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Wally Nesbitt

Wally Nesbitt

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